When you develop an expert distribution strategy and you implement it, you can almost sit back and just watch the bookings come in. However, setting up the distribution channel can take a significant amount of your time, energy and resources. It is time-consuming to discover a channel, establish a relationship with the agent, and ultimately negotiate a conversion rate that is beneficial for both parties.
Luckily, we can help you simplify the process. Follow these tips to establish a distribution channel in the shortest amount of time.
To effectively distribute your tours and activities to interested agents, a booking system with a channel manager is a necessity. Through the channel manager, you can connect with many different types of agents who appeal to a broad range of travelers across the globe. Instantly, you grow your network of agents, and your bookings will increase. In addition, you are able to offer real-time availability to all of your agents simultaneously across all platforms. By broadcasting your live availability and making it easy for agents to book your tours, they will be more apt to promote your tours to their customers versus the products offered by the competition. A premier booking system not only improves the efficiency of your administrative operations, but it also helps you grow your business by connecting with viable distribution channels.
A channel manager is an ideal way to discover new distribution channels, but personal relationships with agents will ensure that you develop a long-lasting partnership. Here are a few way to connect with agents on a personal level: