4 easy ways to improving your Google Adwords local campaign
Four Facebook Advertising tools to help you run more effective Facebook Ads
Bonus Chapter: How to create an advertising budget for tourism operators [Template included]
How to Ace Your Social Media Game and Build Your Business’s Presence
Instagram for tours and activities operators. Leveraging the image Goliath.
Chapter 2: Advertising. The Power of Asking.
Chapter 2.5: Google Adwords Checklist. How tour operators can leverage Google Adwords.
Chapter 3: Social Media. The Power of Social Proof.
Chapter 5: SEO. Become Discoverable.
Chapter 5.5: Black Hat SEO & how BMW was removed from Google
Chapter 6: Content: How to talk to anyone.
Chapter 6.5: How to attract tourists with effective story-telling
Pinterest for tours & activities operators. An overlooked social media platform?
Email Marketing Best Practices
How to effectively measure your tour or activity business growth
10 things businesses should consider when trying to attract European customers