The Latest US Traveler Trends

Transcript

How are US travelers behaving?

Fewer adults are traveling with children

• Fewer US domestic leisure travelers are traveling with children – 31% in ’08 vs. 26% in ’12

There is a preference for driving vs. flying

• More US domestic leisure travelers are driving (79%) than flying (11%)
• More US domestic business travelers are driving (48%) than flying (33%)

Age difference between business and leisure travelers

• The average age of US domestic leisure travelers is 47.5 years old
• 36% of US domestic leisure travelers are 55+ years old
• 17% of US domestic leisure travelers are 35-44 years old (Source) Tweet this stat!
• 20% of US domestic leisure travelers are 25-34 years old
• 8% of US domestic leisure travelers are 18-24 years old
• The average age of US business travelers is 45.9 years old (Source) Tweet this stat!
• The majority (26%) of US business travelers are 45-54 years old
• 20% of US business travelers are 55-64 years old
• 24% of US business travelers are 35-44 years old (Source) Tweet this stat!
• 19% of US business travelers are 25-34 years old
• 4% of US business travelers are 18-24 years old
• 7% of US business travelers are 65+ years old (Source) Tweet this stat!

Traveling households earn more than non-traveling households

• The median household income for the general US population is $52,800
• The median household income for US domestic leisure travelers is $62,500 (Source) Tweet this stat!
• The median household income for US domestic business travelers is $87,500

Trip planning sources are shifting

• 1 in 3 US travelers cite social media as a source of inspiration (Source) Tweet this stat!
• 38% of leisure travelers and 57% of business travelers use mobile for travel information