How to Appeal to Mobile Customers With Your Booking Process
1 Jun 2015 | Taz Bareham
Mobile customers have become such a large group that they can no longer be discounted or overlooked. In fact, over 30% of all of the online bookings we process are made via mobile devices, and this is growing at a rate of 1% per quarter (we have processed over $70M in bookings to date).
Google recently updated their algorithm to prioritise mobile searches. With this in mind it’s now absolutely essential that you cater to mobile customers.
Make sure that you take advantage of the ways Rezdy can help you do this.
There are several ways to reach mobile customers:
1. Reach mobile customers with your booking form
Make sure you use Rezdy’s mobile booking form.
Travelers love to bring their mobiles with them, and often, tours and activities are booked last-minute and in-destination.
This is why having a mobile-optimized website and booking form is necessary to appeal to mobile browsers (hint: millennials!).
Follow the steps in the mobile booking form tutorial.
2. Reach mobile customers with direct SMS updates
A lot of your customers may be locals or domestic travelers, and even international travelers may switch on roaming, or buy a pre-paid SIM card while they’re visiting.
Rezdy allows you to send SMS booking confirmations, reminders, and follow-ups to your customers, and send an SMS booking notification to yourself. Both you and your customers will have all of the information needed on the go.
You can customise the content of your SMS to each product.
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