How Are US Travelers Behaving? Statistics for Tour Operators

How Are US Travelers Behaving? Statistics for Tour Operators

How are US domestic travelers behaving? Tour and activity operators, watch our quick video to learn some interesting stats on this subject:

 

Share the statistics used in this video

1. Fewer adults are traveling with children

Fewer US domestic leisure travelers are traveling with children – 31% in ’08 vs. 26% in ’12 (SourceTweet this stat! 

2. There is a preference for driving vs. flying

More US domestic leisure travelers are driving (79%) than flying (11%) (SourceTweet this stat!

More US domestic business travelers are driving (48%) than flying (33%) (SourceTweet this stat!

3. Age difference between business and leisure travelers

The average age of US domestic leisure travelers is 47.5 years old (SourceTweet this stat!

36% of US domestic leisure travelers are 55+ years old (Source) Tweet this stat!

17% of US domestic leisure travelers are 35-44 years old (Source) Tweet this stat! 

20% of US domestic leisure travelers are 25-34 years old (Source) Tweet this stat!

8% of US domestic leisure travelers are 18-24 years old (Source) Tweet this stat!

The average age of US business travelers is 45.9 years old (SourceTweet this stat!

The majority (26%) of US business travelers are 45-54 years old (SourceTweet this stat!

20% of US business travelers are 55-64 years old (SourceTweet this stat!

24% of US business travelers are 35-44 years old (SourceTweet this stat!

19% of US business travelers are 25-34 years old (SourceTweet this stat!

4% of US business travelers are 18-24 years old (SourceTweet this stat!

7% of US business travelers are 65+ years old (SourceTweet this stat!

4. Traveling households earn more than non-traveling households

The median household income for the general US population is $52,800 (SourceTweet this stat!

The median household income for US domestic leisure travelers is $62,500 (SourceTweet this stat!

The median household income for US domestic business travelers is $87,500 (SourceTweet this stat!

5. Trip planning sources are shifting

1 in 3 US travelers cite social media as a source of inspiration (Source) Tweet this stat!

38% of leisure travelers and 57% of business travelers use mobile for travel information (Source) Tweet this stat!

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If you enjoyed this post, you might like our American Tour Operator Booking Channels survey results (2014).

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